If you want to stay competitive in the modern business world, you must embrace the power of technology. There are a lot of brilliant technological innovations available today to make your life easier as a business owner. In fact, there are so many products out there that it can be hard to know which ones will truly benefit your company. To help you out, here is a look at five tools that will make your life easier as a business owner.

1. Evernote

One of the hardest parts of being a business owner is staying organized. There are so many details that you have to keep track of, and forgetting about things can cost you a lot of money. Therefore, it is an excellent idea to make use of a great note-taking app like Evernote. Evernote is a great way to put notes on voicemails, pictures, websites and videos. You can also share all of your notes, and the app syncs across multiple devices.

2. Google Analytics

In today’s business world, you are lost if your website fails to impress customers. You need to keep track of how your website is performing, and one of the best ways to do this is to use Google Analytics. This resource will allow you to track all of you website traffic, and it makes it easy for you to see where the traffic is coming from. You can use this information to help you adapt your marketing strategy to drive further traffic to your company’s website.

3. Electronic Signature Solutions

One of the most convenient advances of the digital era is that it is eliminating the need for keeping track of paperwork. Instead of having to dig through massive file cabinets to find the documents you need, you can simply keep them all stored electronically. Of course, if you are going to have electronic documents, you are going to need a way to sign them electronically. You can find electronic signature solutions online like SignNow and they will eliminate forever the hassle of having your customers print out, fax and sign your company’s documents.

4. Mobile Payments

When your employees are on the road, it helps if they can get payment instantly to keep your cash flow liquid. One of the best ways to ensure this is to give them smartphones that have credit card readers to accept mobile payments. When you have this technology at your disposal, it ensures that you never have to wait excessively for your customers’ payments. Your days of waiting for a check in the mail will be over when you use mobile payments. One of the best mobile payment options is Inuit’s GoPayment. It is safe, fast and secure.

Mark Cord

wooblering@gmail.com